Privacy Policy

Last updated: February 5, 2026

This Privacy Policy describes how BajaWell, operated by Luis Pulido Diaz ("we," "us," or "our"), located at Calle Fernando 4531, El Paraiso 22106, Tijuana, Baja California, Mexico, collects, uses, and protects your personal information when you use our website and services.

1. Information We Collect

1.1 Information You Provide

We may collect information you voluntarily provide to us, including:

  • Name, email address, phone number, and business information when you contact us or request a consultation.
  • Professional details such as your medical practice name, specialty, and technology requirements.
  • Communication content from emails, contact forms, or support interactions.

1.2 Automatically Collected Information

When you visit our website, we may automatically collect:

  • Device information (browser type, operating system, screen resolution).
  • Usage data (pages visited, time spent, referring URLs) via privacy-respecting analytics.
  • IP address and approximate geographic location.

2. How We Use Your Information

We use the collected information to:

  • Respond to your inquiries and provide consultation services.
  • Communicate about our services, updates, and relevant healthcare technology developments.
  • Improve our website experience and service offerings.
  • Comply with legal obligations and enforce our terms.

3. Data Protection

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. This includes encrypted data transmission (TLS/SSL), secure data storage, and access controls.

4. Data Sharing

We do not sell, rent, or trade your personal information to third parties. We may share your data only in the following circumstances:

  • Service providers: Trusted partners who help us operate our website and deliver services (e.g., email providers, hosting services), bound by confidentiality agreements.
  • Legal requirements: When required by law, regulation, or valid legal process.
  • Business transfers: In connection with a merger, acquisition, or sale of assets, with notice to affected users.

5. Cookies and Tracking

Our website uses minimal, privacy-respecting analytics (Vercel Analytics) that do not use cookies for tracking purposes. We do not employ third-party advertising trackers or cross-site tracking technologies.

6. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal data we hold about you.
  • Request correction or deletion of your personal data.
  • Object to or restrict certain processing activities.
  • Data portability where technically feasible.
  • Withdraw consent at any time where processing is based on consent.

7. International Data Transfers

As our operations are based in Mexico, your data may be processed and stored in Mexico and other countries where our service providers operate. We ensure appropriate safeguards are in place for any international transfers of personal data in compliance with Mexico's Ley Federal de Proteccion de Datos Personales en Posesion de los Particulares (LFPDPPP).

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this policy, or as required by applicable law. Contact and consultation data is typically retained for up to 3 years after the last interaction.

9. Children's Privacy

Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors. If we become aware of such collection, we will promptly delete the information.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Last updated" date.

11. Contact Us

For privacy-related questions, requests, or complaints, please contact us:

BajaWell - Luis Pulido DiazCalle Fernando 4531, El Paraiso 22106, Tijuana, Baja California, Mexico